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The
Definition of Marketing
Determining the features and benefits of your products and service
Developing a marketing strategy
Linking
the marketing strategy to the business plan
Carrying
out a SWOT analysis

Developing a resultant action plan
Identifying market research requirements
Conducting market research as needed
Identify
opportunities for promotional activity
Producing effective promotional materials.
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Set Includes:
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A
total of 4 CDs
An
Introduction to Marketing audio development programme
Audio Development Programme Introductory Tips & Tricks CD
CD-Rom guide to Marketing
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Your FREE DEMO CD
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Demonstration CD
now (UK companies only)
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About Journey Learning
Journey Learning is the UK's leading consultancy for the development
and production of audio content for training and communication
purposes.
Benefits of Audio Learning
When compared with traditional training
methods, audio learning enables organisations to generate real
return on investment since
costs are lower, employee downtime is almost non-existent,
time availability for training is rarely an issue and the retention of information is significantly higher,
while training is repeatable, consistent and available
exactly when needed |